High end DJ system goes underground at unique London Hotel
Basement is the aptly-named nightclub venue, the hot new, uber-trendy dance floor for serious music lovers set beneath luxury boutique, Edition Hotel on Berners Street, Fitzrovia, and Berners Tavern, the ground floor restaurant run by Jason Atherton.
Opened in September 2013 by Ian Schrager - founder of New York’s legendary Studio 54 nightclub – Edition forms part of a unique design concept. “Classic elegance fused with modern accents” is the signature Edition experience, from hotels based in Miami Beach to Istanbul, and soon to arrive at Abu Dhabi and Shanghai.
Sound Division was asked to provide a high end DJ system for the exclusive, membership only venue - run by well known London DJ and music producer Seb Chew - presenting live VIP pop-up events and star names, such as Justin Berkmann, DJ Yoda, Mugwump and Omar.
A pair of classic Technics 1210 record decks were installed, accompanied by two industry standard Pioneer CDJ-2000 CD decks controlled by a Pioneer DJM900 Nexus Mixer and a Rane Serato SL4 “real feel” digital file mixing system.
Summer 2013